During my time working as a freelance art director at St. Elmo’s in Berlin, I was in charge of coming up with the visuals for a game called Wie viel 80er stecken in dir? - something that could be translated as How much of the 80s you have inside you?
The idea was to use the visual elements used in the campaign and adapt them to a Facebook game. At the game, you have to answer some questions and, to each right answer, you will get some symbolic Deutsche Mark. The old currency is the points in the Wie viel 80er stecken in dir? game and, at the end of each round, you can exchange your points for some prizes.
It was quite a challenge to develop the visuals for this Facebook game back in the spring of 2013, but I was quite happy with the results.